178: Prosecco Rose is On Fire

Pink Prosecco became official on 28 October 2020, or rather ‘Prosecco DOC Rosé’ to give it its correct name. Before that date, Prosecco wasn’t allowed to be pink and only the white style existed.  Why? Because the Prosecco Consortiums who make the rules that govern Prosecco production didn’t allow a red grape to be used in the making of Italy’s popular fizz. Listen to the briefing to hear why Rose Prosecco is so popular and who’s loving it.

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