209: Molson Coors Discontinues 11 of its brands

Molson Coors has announced plans to axe 11 of its economy brands. The list contains some seemingly familiar names but many of the disappearing products are offshoots of more popular brands that won’t be going anywhere. Listen to the briefing to hear which brands are being discontinued and why the beer company is going upscale.


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207: Wage Theft Is More Common Than Other Types of Crime

Millions of American workers are being robbed everyday. They’re being robbed by their employers in the form of wage theft. Listen to the briefing to hear why your employees are your most valuable brand asset and how prevalent wage theft in the hospitality industry is.


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206: Hot Ones! What’s Popular in Spicy Foods?

Things will get hot in 2021. Like, tongue-numbingly hot. Pinners will bring the heat in the kitchen with spiced-up recipes and zesty creations. Because salt and pepper just doesn’t cut it anymore. Listen to the briefing to hear what spicy food terms are trending on Pinterest.


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205: Third Party Fees Are Capped Until 2022

New York City is moving to cap delivery fees to 15% until February 2022. It’s a move that should help the restaurant industry continue to recover. There are other bills being proposed that will see other big positive changes to the ways restaurants do business with 3rd party delivery companies. Listen to the briefing to hear how.


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203: No Shirt, No Shoes, No Shot…No Service

As of Sept. 7, Union Square Hospitality Group(USG) will become one of the largest fine dining restaurant groups to issue a vaccine policy for both customers and their thousands of staff. Listen to the briefing to hear how more businesses are approaching this delicate but possibly critical decision.


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202: What Are the Favourite Wines These Days?

The pandemic boosted online wine sales by 500% in the first few months and the lift continued over the past year. Listen to the briefing to hear what the data from those online sales tells us about the favourite wines of each generation.


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201: Alt Text on Your Website Pictures Is SEO Magic

Alt Tags, Alternative Text are words inserted into the meta data of a picture on your website to help the search engines understand what it is. Listen to the briefing to hear how to write alt text that draws the search engines like a magnet.

Take the Restaurant SEO Course at

https://textrixinnovationschool.teachable.com/p/attract-local-customers

Use Discount Code FB20 to get $20 off the course


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200: Drink Sales Are Still Lagging In the UK

‘Freedom day’ on Monday (19 July) gave UK bars a much-needed injection of sales, after another week of trading well below pre-COVID levels for this time of year. However, customers are still cautious. Listen to the briefing to hear just how far below 2019 levels drinks sales are by category.


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