339: The Return of Car Hop Restaurant Service

Restaurant Dive.com has shared some new research around just what customers are looking for in terms of operating standards and it connects nicely to a resurgence in car hop service. Listen to the briefing to hear about the latest research and why parking lot dining is making a comeback.


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338: How Restaurants are Innovating During the Pandemic

Restaurants Canada.Org has posted some new research that reveals the new services and sales channels restaurants have introduced to survive the COVID-19 business loss. There are some fascinating points here and listen to the briefing to find out if this new way of doing business will continue post-pandemic.


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337: Prime Day | Fall |Holiday Boot Camp #4: Societal Factors

The holiday season will likely come early this year as consumers want to focus on uplifting topics and get a jump on their gifting to avoid shipping lag times. Our environmental scan today will look at how to gauge the societal shifts your consumers are experiencing as this will impact their shopping habits.


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336: Prime Day | Holiday Boot Camp Day #3: Economic Factors

As we look towards the fall and a potential dropping of Amazon Prime Day for week of October 5, we’re looking at how to do a PESTLE analysis and examining the economic factors that may impact our go to market strategy.


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335: Prime Day | Holiday Boot Camp Day #2 – Political Factors

The PESTLE is a marketing tool used to conduct an environmental scan. Listen to the briefing to hear how to conduct a PESTLE and why the “P” in PESTLE or the political influences can have a profound impact on your holiday strategy. Here’s advice on how to anticipate those factors.


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334: Prime Day Boot Camp #1: Save the Date

Rumour is that Amazon Prime Day will land in early October this year. This is the first of a series of briefings that will be a boot camp to get your business ready to ride the coat tails of an Amazon Prime retail holiday in October 2020.


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332: Add your menu to your Google My Business profile

Wouldn’t it be great if people could get your menu sent to them when they’re searching for a restaurant online? It can happen. Listen to the briefing to hear how your Google My Business profile can showcase your menu.


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331: When is Amazon Prime Day happening?

Amazon Prime Day is a mammoth retail holiday and it’s being deferred to the fall this year. Listen to the briefing to hear when Amazon Prime is expected to drop and how its timing may impact your holiday sales.


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330: Starbuck’s is seeing changes in consumer behaviour

It’s easy to get discouraged by the negative headlines but Starbucks is seeing some interesting consumer shifts. Listen to the briefing to hear what this large food service retailer is learning about changing customer habits.


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