216: Wendy’s Announces A New Type of Ghost Kitchen

Wendy’s has expanded its partnership with Reef Technology, which was originally a pilot of eight units in Canada, to open 700 delivery kitchens over the next five years in the U.S., Canada and the United Kingdom, according to a press release. About 50 kitchens are expected to go live this year, and the remainder will launch between 2022 and 2025. Listen to the briefing to hear how the model is lean, effective and about to turn the industry on its ear.

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