370: Pricing for Cyber Monday
Cyber Monday is just 77 days away. What is your pricing strategy going to be?
See acast.com/privacy for privacy and opt-out information.
Author: Restaurant & Retail Marketing
369: Is Halloween Cancelled in 2020?
Halloween is now even more popular with adults and this year — we all need a little fun. Listen to the briefing for ideas on how to execute a “reverse trick or treating” for your customers.
See acast.com/privacy for privacy and opt-out information.
368: What are people typing into Google?
Google trends tells us by country what the most popular search terms are. Listen to the briefing to hear what people are searching for when it comes to restaurants.
See acast.com/privacy for privacy and opt-out information.
367: Just How Popular is the Travis Scott Happy Meal?
McDonald’s hasn’t had a celebrity endorsement of their Happy Meals in decades. Listen to the briefing to hear why their alliance with Travis Scott is different.
See acast.com/privacy for privacy and opt-out information.
366: Which countries are becoming more anxious?
Listen to the briefing to hear which countries are becoming more anxious week over week. A worried consumer may behave quite differently from a less anxious one.
See acast.com/privacy for privacy and opt-out information.
365: How has the pandemic changed Gen Z?
Marketing Dive has just released some research about how the pandemic has changed Gen Z shopping habits and what they miss the most. Listen to the briefing to find out.
See acast.com/privacy for privacy and opt-out information.
364: How will Black Friday and Cyber Monday be different this year?
Black Friday is November 27 and Cyber Monday is November 30 this year. Listen to the briefing to hear how major retailers are changing their strategy this year so you can prepare too.
See acast.com/privacy for privacy and opt-out information.
363: What’s the difference between Omnichannel and Multichannel?
As you prepare for a very unusual fall/holiday selling period, channel innovation could offer you an opportunity for growth.
See acast.com/privacy for privacy and opt-out information.
362: How Amazon Innovated the Customer Experience
You’ll need to innovate this holiday season to adapt to new operational realities. Listen to the briefing for ideas on how you can work with the cards you’ve been dealt to create new and exciting customer experiences.
See acast.com/privacy for privacy and opt-out information.
361: The History of the Happy Meal
The McDonald’s Happy Meal has been around for decades and is an example of innovation by reconfiguring the product ecosystem. Listen tot he briefing to hear how this might work for your business.
See acast.com/privacy for privacy and opt-out information.