21: What’s a long tail keyword and why should I care?
In this briefing, we demystify the Spock Talk that makes “long tail keywords” confusing – it’s pretty straight forward. Learn how to use them.
Author: Restaurant & Retail Marketing
20: What’s your magic word?
SEO (Search Engine Optimization) is about helping your customers find your website more easily online. Keywords do what it says on the tin — they are the keys that unlock the doors of the Internet for you.
19: Speed Matters
There’s new research from Google that shows us just how fast our websites need to load before we start losing money.
18: It’s Labour Day — How much should it cost you?
Labour is often the biggest expense. How do you know what the right target number should be?
17: Ghost Kitchens
Off premise food service is exploding, a ghost kitchen can be the way to succeed — profitably.
16: Every victory starts with a pep talk
You’d never go into a big game or battle without having a game plan and briefing the team. Hear how pre shift meetings can be true game-changers.
15: Who are your Rockstars?
People pay big bucks to go to fantasy camps to hand out with their heroes. There are people in your business who your customers would love to hang out with. Think about how to leverage this.
14: Tip: Listen to the Savvy Social podcast with Andrea Jones
It’s hard to stay on top of the social media trends by Andrea Jones of the Savvy Social podcast makes it easy.
13: SEO and Voice
I’m your host Michelle Brisebois – a brief reintroduction for new listeners and why you need to be #1 in search results.