456: What is bracketing and why are customers doing it?

With the rise in online shopping, some operational inefficiencies are skyrocketing. Bracketing is a practice that consumers are employing to make their shopping more successful. Listen to the briefing to hear what this trend is about and what it might mean for your business.


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452: TikTok and Walmart Host A Shopping Event

Walmart has tentatively agreed to buy 7.5% of TikTok and on December 18 they are hosting a shopping event where TikTok stars will showcase new products and customers can make purchases without leaving the app. Listen to the briefing to hear more about this ground-breaking event.


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