347: Holiday Boot Camp 2020 – Let’s Look at the Millennials

Amazon Prime Day is rumoured to launch in October this year which may kick off the holiday shopping season early. Listen to the briefing to hear what millennial customers want and need in a shopping experience.


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346: Holiday Boot Camp Prep – What does Generation X Want?

Generation X is often overlooked in favour of the affluent and populous Baby Boomers and the younger and more exciting Milennials however — Generation X have affluence and an appreciation for fine food. Listen to the briefing to hear what Generation X wants most in a shopping experience.


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345: Just Eat Takeaway is Eliminating Gig Workers

Just Eat Takeaway is looking to give their employees more stability so they’re planning to stop using Gig (contract) workers. The plan is to roll out in Europe first and then in North America. Listen to the briefing to hear how they are growing and what this means for the restaurant industry.


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343: Holiday |Prime Day Boot Camp #7: Demographics The Silent Generation

Today we’re looking at demographics which assume that as consumers, we tend to act our age. Listen to the briefing to hear how the Silent Generation wants to be served as you plan for your holiday season.


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342: Prime Day | Holiday | Fall Boot Camp Day #7: Environmental Issues

The last step in the environmental scan is to look at …issue connected to the environment. Concern for the environment hasn’t waned with the COVID crisis, it’s gotten even stronger. Listen to the briefing to hear what issues are connected to complete your PESTLE analysis.


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341: Prime Day | Holiday | Fall Boot Camp Day #6: PESTLE Legal Issues

There will be lots of legal issues to consider as you complete your environmental scan. There’s lots going on with health and safety and employment laws to consider. Listen to the briefing to hear what legal issues you need to identify to complete your environmental scan.


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