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192: 6 Best Canadian Retail Tips for 2020 – Foot Traffic

23 Feb 2020 Restaurant & Retail Marketing

https://feeds.acast.com/public/streams/5d4c7c0b566b2fc0302e6c04/episodes/5e4d5897e6293b187113f37f.mp3Technology lets us measure our foot traffic accurately and cost effectively. Listen to hear why knowing what this metric is for your business is a strategic asset.

Restaurant and Retail Marketing

191: 6 Best Canadian Retail Tips – Digital Ad Spend

22 Feb 2020 Restaurant & Retail Marketing

https://feeds.acast.com/public/streams/5d4c7c0b566b2fc0302e6c04/episodes/5e4d5766e6293b187113f37e.mp3Digital advertising is one of the 6 key retailing tips for 2020. Listen to the briefing to hear how businesses of every size can win by using digital advertising.

Restaurant and Retail Marketing

190: 6 Best Canadian Retail Tips – Real Time Payment

21 Feb 2020 Restaurant & Retail Marketing

https://feeds.acast.com/public/streams/5d4c7c0b566b2fc0302e6c04/episodes/5e4d56c81ba3056e31019bb0.mp3Steady cash flow is the life blood of every strong business. Listen to the briefing to hear how realtime payments will eliminate that lag in moving money between accounts — so you can do business at the speed of light.

Restaurant and Retail Marketing

189: Hashtag Holidays Late Feb 2020

20 Feb 2020 Restaurant & Retail Marketing

https://feeds.acast.com/public/streams/5d4c7c0b566b2fc0302e6c04/episodes/5e4d560d9c720e0b494da6fd.mp3These are the #holidays that will be trending on social media for late February 2020.

Restaurant and Retail Marketing

188: Convenience is the new black

19 Feb 2020 Restaurant & Retail Marketing

https://feeds.acast.com/public/streams/5d4c7c0b566b2fc0302e6c04/episodes/5e3c7a27625517f11c0752a9.mp3Listen to the briefing to hear why customers crave convenience more than any other quality and how they are most likely to define it.

Restaurant and Retail Marketing

187: Final Thoughts and Segmenting Tips

18 Feb 2020 Restaurant & Retail Marketing

https://feeds.acast.com/public/streams/5d4c7c0b566b2fc0302e6c04/episodes/5e3c7930fa86ad672462e573.mp3Target market segmentation is part art and part science. Listen to the briefing to hear how to avoid some common mistakes when segmenting a target market.

Restaurant and Retail Marketing

186: Segmenting a market by behavioural characteristics

17 Feb 2020 Restaurant & Retail Marketing

https://feeds.acast.com/public/streams/5d4c7c0b566b2fc0302e6c04/episodes/5e3c785bf3299b075fd92f69.mp3Once you’ve targeted the product and message, your retail strategies need to connect to the buying situation and product usage. Listen to the briefing to hear how to do this.

Restaurant and Retail Marketing

185: Segmenting tips for Restaurant and Retail

16 Feb 2020 Restaurant & Retail Marketing

https://feeds.acast.com/public/streams/5d4c7c0b566b2fc0302e6c04/episodes/5e3c775f1631cee055bf99d7.mp3Understanding how your target market approaches their money — income, savings, spending patterns — helps you better plan your product offering and messaging. Listen to the briefing to hear how it works.

Restaurant and Retail Marketing

184: Segmenting Secrets: Targeting by Geographic attributes

15 Feb 2020 Restaurant & Retail Marketing

https://feeds.acast.com/public/streams/5d4c7c0b566b2fc0302e6c04/episodes/5e3c769a1631cee055bf99d6.mp3Listen to the briefing to hear why targeting a market by their geographic location is very important — especially for delivery, shipping and geolocation in digital marketing.

Restaurant and Retail Marketing

183: Using Psychographic attributes to segment

14 Feb 2020 Restaurant & Retail Marketing

https://feeds.acast.com/public/streams/5d4c7c0b566b2fc0302e6c04/episodes/5e3c75ad824851b777447ff2.mp3Listen to the Flash Briefing to hear how psychographics are the most important way to find those customers who really love your business…because those are the customers that will happily help you succeed.

Restaurant and Retail Marketing
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