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172: SEO Fundamentals — What is a Search Engine?

3 Feb 2020 Restaurant & Retail Marketing

https://feeds.acast.com/public/streams/5d4c7c0b566b2fc0302e6c04/episodes/5e31e0a882f3800b0879e745.mp3Listen to the briefing to hear how Search Engines work and what their key functions are.

Restaurant and Retail Marketing

171: Seth Godin and the “Smallest Viable Audience”

2 Feb 2020 Restaurant & Retail Marketing

https://feeds.acast.com/public/streams/5d4c7c0b566b2fc0302e6c04/episodes/5e31dd54b710004e7baf6bec.mp3When it comes to social media influencers, the big audiences aren’t working anymore to drive ROI. Listen to the briefing to hear why this shift is happening and how you can benefit from “niching down”.

Restaurant and Retail Marketing

170: Talk to the Hand….Scan?

1 Feb 2020 Restaurant & Retail Marketing

https://feeds.acast.com/public/streams/5d4c7c0b566b2fc0302e6c04/episodes/5e31dc05fa765beb07c7698b.mp3Straight out of Star Trek — paying for your purchases with a palm scan is potentially the next wave of biometric, cashless payment. Listen to the briefing to hear why.

Restaurant and Retail Marketing

169: Contactless Payments are on the Rise

31 Jan 2020 Restaurant & Retail Marketing

https://feeds.acast.com/public/streams/5d4c7c0b566b2fc0302e6c04/episodes/5e31db36153515d0371fdee2.mp3More people are using tap to pay for their purchases. If you aren’t offering this payment option, you may be frustrating your customers. Listen to the briefing to hear the latest stats.

Restaurant and Retail Marketing

168: How to get Google to notice your Tweets

30 Jan 2020 Restaurant & Retail Marketing

https://feeds.acast.com/public/streams/5d4c7c0b566b2fc0302e6c04/episodes/5e27b3876989751977cbb9a8.mp3The key to getting your tweets to show up on the SERPs doesn’t involve having thousands of followers or special software. Listen to hear the two most important things you can do to get your tweets noticed.

Restaurant and Retail Marketing

167: Tune up your Google My Business Profile

29 Jan 2020 Restaurant & Retail Marketing

https://feeds.acast.com/public/streams/5d4c7c0b566b2fc0302e6c04/episodes/5e27b24a6a67013366f9d5e4.mp3Listen to the briefing to hear why adding your menu to your Google My Business profile will help you get to the top of the search results.

Restaurant and Retail Marketing

166: Can Social Media help your SEO?

28 Jan 2020 Restaurant & Retail Marketing

https://feeds.acast.com/public/streams/5d4c7c0b566b2fc0302e6c04/episodes/5e27b185bd860fd53f966244.mp3Listen to the briefing to hear how social media improves your ranking in the search engine results.

Restaurant and Retail Marketing

165: Nordstroms has 7 restaurants in its store

27 Jan 2020 Restaurant & Retail Marketing

https://feeds.acast.com/public/streams/5d4c7c0b566b2fc0302e6c04/episodes/5e27b0d8bd860fd53f966243.mp3Listen to the briefing to hear how Nordstroms is weaving the culinary experience into the shopping experience and how it’s working so well.

Restaurant and Retail Marketing

164: #Holidays for Early February 2020

26 Jan 2020 Restaurant & Retail Marketing

https://feed.pippa.io/public/streams/5d4c7c0b566b2fc0302e6c04/episodes/5e27aff06989751977cbb9a7.mp3Listen to the briefing to hear what hashtag holidays are coming up for early February 2020.

Restaurant and Retail Marketing

163: Why Super Bowl is such a big retail event

25 Jan 2020 Restaurant & Retail Marketing

https://feed.pippa.io/public/streams/5d4c7c0b566b2fc0302e6c04/episodes/5e27af41bdf007c3674e732e.mp3Listen to the briefing to hear what the most popular foods are for watching “the Big Game” and who spends the most money. You’ll also hear what terms you can use for trademarking purposes.

Restaurant and Retail Marketing
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